IN A NEW YORK MINUTE
Maybelline New York at Luminato
From June 13-14th cosmetics giant Maybelline brought New York City to David Pecaut Square for the Luminato festival. Inside the hub, visitors were treated to a makeup application, could sit and read an issue of The New Yorker, and have their photo taken for Maybelline’s Canadian Facebook site. Guests were also treated to a preview of new products, including the new Falsies Flared by Volum’ Express mascara ($9.99) that builds up lashes for a dramatic look, Color Sensational High Shine Lipcolor ($9.99), a lipstick that gives a glossy look, and Eye Studio Color Explosion Luminizing Eye shadow ($11.99) which has reflective particles for a multi-effect shimmer and illuminated finish on the lids.
