BRIGHT LIGHTS, BIG PRETTY
Joe Fresh Fall 2011
Filled with flashes of their signature orange, Joe Fresh presented their fall collection to an overflowing crowd, as was expected. Unofficially one of Toronto fashion week’s most anticipated and attended shows, Joe presented billowy bottoms, military chic and a-line frocks with prominent pockets and stitching. The collection was amped up with metallics and texture, with a special nod to the feathered mini and neon-orange sleeveless number. Many of the outfits seemed simple, but were well accented as with the zippered pant and the gold Oxfords seen throughout the show. Colours were in abundance whether in a green-belted, orange-collared khaki jacket or an oversized coat with a fresh pop of blue. Always the more accessible collection at fashion week, Joe Fresh once again gave their audience pieces to gush over, while they patiently wait for hem to become available at their local Loblaws.
Photography by Laura Berry.
